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You Already Have a Method.

You're Just Too Close to See It.

If you're an expert, coach, or senior professional and your work feels intuitive, responsive, multi-disciplinary, or hard to explain — this is the process that turns your skills & lived expertise into a clear methodology you can build courses, offers, and a business on.

This isn't busy work. This is building.

The Paradox of Mastery:

The better you are at what you do,
the harder it is to see what it is that you're doing -- because you're doing it automatically, intuitively, like it's second nature.
(That's what mastery looks like)

That's why we need to surface your methodology and make it explicit.

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This Is For People Who Already Get Results — But Can't Explain How.

This includes:

  • Established coaches whose sales cycles are long because their expertise sounds "intuitive" instead of defined
  • Corporate or academic professionals who want a course-based or IP-driven business, but aren't sure if their experience actually adds up to something cohesive
  • Experts who've studied many modalities, frameworks, or disciplines — and suspect there is a unifying logic, but can't yet see it clearly
  • Practitioners who are tired of feeling like they're improvising, even though they consistently get results

This is NOT for you if:

  • You're don't already have a track-record of successfully making things happen in your career (we need you to be really good at what you do), are experimenting, or still trying to figure out your purpose
  • You want motivation, to join an online community, or inspiration
  • You're looking for templates rather than an excavation

If you're not sure whether you have a method — you probably do (I KNOW YOU DO...) — and that's exactly what we surface in this program.

Some people call this a 'framework' or 'model'
I call it your METHODOLOGY

but whatever we call it, everyone has a process

that they

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It's composed of our lineage, our learnings, evidence, research, and all the things we've studied and integrated so deeply they become almost automatic.

 

That's the blessing and the curse of mastery.

When we're in our mastery, it's hard to explain what we do, because we just do it. Intuitively.

 

That's what surfacing your methodology is all about.

 

You have a process so let's bring it to the surface and name it

so you can explain it -- and SELL IT -- to other people.

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Another way to think of this is as the Mary Poppins magic carpet bag.

Mary Poppins didn't only carry around one magic potion or trick; she carried EVERYTHING in that one bag.

Your methodology is like that, too. It's not composed of one learning, training or modality; you're drawing from all the things you know.

Surfacing your methodology means revealing those things.

Sometimes they’re automatic and in the moment so it’s hard to explain.

That’s why we’re engaging in this process: to make those hidden, automatic masteries visible and repeatable.

NOTE: Surfacing Your Methodology is ESPECIALLY valuable for people who are multi-passionate. It helps you see how all the distinct modalities you've studied can come together to form one Methodology -- yours.

Your Methodology is the Seed of ALL Your Intellectual Property.

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Everything you develop can be built on your methodology

 

When you coach 1:1, you take people through this process.

 

When you teach a course, you take people through this process.

 

Different mediums, same process.

Intuitive Expertise Doesn't Scale (or Sell).
Proven Processes -- Methods-- DO.

Most experts think they need more credentials, more marketing, or more content.

What they actually need is structural clarity.

Here's what happens without it:

  • Long sales cycles — prospects don't understand what you actually do, so they need more touchpoints before they trust
  • Vague positioning — you sound like everyone else because you're describing outcomes instead of process
  • Scaling fails — you can't teach, delegate, or productize something you haven't articulated
  • The "too close" problem — mastery hides its own logic, which is why you can do it but can't explain it

Your methodology is your competitive advantage...

But only if you can name it.

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This Is A Foundational Act of Building

When I build a business with someone — especially a course-based or IP-driven business — the first thing we do is surface their methodology.

Not because it's academic.

Because without a clear methodology:

  • You don't know what courses to build
  • You don't know which offers come first
  • Your expertise feels fragmented instead of cumulative
  • Scaling multiplies confusion instead of clarity

Surface Your Methodology is the same foundational process that I do with my 1:1 clients — but in this program you'll work through it, live, in a group coaching environment so you can learn how identify for yourself what you have, what it adds up to, and what needs to be built next...

and you'll be able to repeat this process, independently, every time your work evolves.

Surface YOUR Methodology So You Can:

  • Establish the intellectual foundation for your work...so that you've got a blueprint for fluidly developing on-point curriculum and cohesive programs that move your customers forward in their journey
  • Grow your reputation and consistently get results (and avoid disappointed clients) because you have a proven, documented process that ensures you have what you need to deliver on what you promise
  • Grow your reputation and consistently get results (and avoid disappointed clients) because you have a proven, documented process that ensures you have what you need to deliver on what you promise
  • Make your work real to yourself...so you can explain it, market it, sell it, and advocate for it easily and with enthusiasm
  • Feel more confident and less vulnerable to the lies of imposter syndrome...because you’ve taken steps to witness and codify your own mastery
  • Be seen and treated as the expert you already are...so that clients are less likely to seize the driver's seat, overstep scope, or ask for a refund
  • Identify exactly which courses or offers need to be built — and in what order
  • Shorten sales conversations because clients understand the logic immediately
  • Stop feeling like your expertise is ad hoc or fragile
  • Scale without losing the integrity of your work

After You've Surfaced Your Methodology...

It becomes much easier to develop courses and programs.

It becomes much easier to explain the work you do to other people...without requiring a dissertation 🙂

You can even can map all of this into an infographic and talk about your process on social media, on your sales page, in webinars, and in your sales calls and it will generate sales.

Now clients know there is something substantial here. Because there is.

You're not winging it. You have a definitive process that produce the desired outcomes.

Surfacing Your Methodology is how you substantiate your work to yourself AND to your clients.

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Why This Process Works

I've spent the last 17 years working with experts, leaders, and culture-makers to turn intuitive, hard-to-explain work into clear, transferable methodologies.

My work focuses on a very specific problem: people who are excellent at what they do — but too close to their own mastery to articulate it cleanly.

I'm known for asking the questions people can't ask themselves — not because they lack intelligence, but because mastery hides its own logic. (No one can see the back of their own head!)

(In my private 1:1 work, I use this process to extract what's already working, name the underlying structure, and build businesses, courses, and IP ecosystems on top of it.)

Surface Your Methodology is that same foundational process — done live, in a group environment — for people who want to clarify for themselves precisely what you have, what it adds up to, and what you focus on and build next.

This isn't about inventing a method out of thin air.

It's about making the one you already use visible, repeatable, and teachable.

Some participants use SYM to:

  • Clarify and strengthen their existing practice
  • Shorten their sales cycles
  • Finally name and teach what they've been doing intuitively, all along

Others realize: "I don't want to DIY this. I want this built with me."

Both are massively valuable for discerning 1)what to build next and 2) your next right move in your IP business

and so Surface Your Methodology is the threshold where you

stop guessing...

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"But I Don't Know If I Have a Method"

Most people who come from corporate, academia, or senior professional roles don't think they have a methodology.

They think they have:

  • Experience
  • Credentials
  • Ideas
  • A collection of things they've learned over time

What SYM does is reveal:

  • The throughline
  • The logic
  • The repeatable process beneath that experience

This is the work that allows us to answer questions like:

  • What course should I build first?
  • What do I actually teach?
  • What is my point of view — not just my résumé?

Surfacing your methodology is how scattered expertise becomes a coherent, teachable, marketable body of work.

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So, are you ready to

10 Weeks of Live Instruction + Group Coaching with Kelly Diels

March 4 - May 20 2026

Wednesdays 11:30-1pm Mexico City Time

Payment Plans Available

$1500
  • 10 Live Lessons on how to Surface Your Unique Method
  • Canva Template for Creating Your Model
  • 5 Transformational Worksheets that define your body of work -- and your brand
  • 1 Map Your Method to Your Offer Bonus Tutorial
  • 1 How to Name Your Tools & Methods Bonus Tutorial
  • Downloadable Slides
  • Downloadable Transcripts
  • Payment Plans Available -- 5 Months @ $300/mo or 6 Months @ $250/mo

A Note About Payment Plans

Payment plans are available at no additional cost—I believe access shouldn't come with penalties.

That said, paying in full makes a meaningful difference for independently-owned businesses. If you're able to pay upfront and choose to do so, you're investing in the culture-making ecosystem of expert-led businesses built on deep expertise.

Need a customized payment arrangement? Email me at [email protected] and we'll find a solution that works.

© 2025 KELLY DIELS. ALL RIGHTS RESERVED. LEGAL.