10 Days of Feminist Copywriting Tips | Thank You

KELLY COLLAGE_Female Empowerment Brand

Thank you!

For signing up to get 10 Days of Culture Making Copywriting Tips

Your resource is on its way to your inbox now.

And thank you for using your copywriting practices to create MORE IMPACT and LESS HARM.

I believe this is one of the ways we turn the tide.

We use everything we’ve got — our voices, business practices, marketing strategies, platforms and even the copy we write — to grow our businesses, personally thrive AND create a future in which we all flourish.

Because we are culture makers and we are the future.

Let’s make it a beautiful one.

love + justice

kelly

I’ve written before that business can inadvertently be a spiritual/self-development journey.⁠⠀⁠
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But it can be even MORE than that.⁠⠀⁠
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For culture-makers and people with social justice commitments, growing a business can (inadvertently) be a LIBERATION practice.⠀⁠
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Why?⁠⠀⁠
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Because you have to unlearn all the capitalist myths and norms that are in your bones; heal them; and build alternative, justice-centered business practices into your platform, practice & business model.⁠⠀⁠
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When you have a business, for example, you have to set prices & ask for money -- and if you belong to a group that is NOT supposed to have access to financial resources (people with racialized identities and women and queer folks and people with disabilities, AND, AND, AND) -- that can be viscerally uncomfortable. ⁠
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It can become a roadblock that you have to deal with in order to move forward in your business development.⁠⠀⁠
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That means in the course of doing business, it is GUARANTEED that you’ll have to explicitly confront and DISSOLVE your internalized oppression around money. ⁠
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Hello, Liberation. Meet your friend, Business Growth.⁠⠀⁠
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Same with internalized sexism. In our culture, women are supposed to be decorative. We’re not supposed to advocate for our ideas or take up too much space. ⁠
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But a successful online business REQUIRES visibility; thought leadership requires IDEAS. ⁠
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So once again, in order to make their platforms and businesses work, women entrepreneurs have to confront & dissovle internalized gender oppression making them “play small”. ⁠
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That’s why for some of us – culture makers, feminists, social justice advocates -- business CAN be a healing, liberation process.⁠⠀⁠
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Hello, Liberation. Meet your friend, Business Growth. Let’s flourish, together.⁠⠀⁠
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I’m Kelly Diels and I’m a business development consultant for culture-making entrepreneurs. ⁠
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In partnership with Danielle Cohen, I lead an intimate 4-month #mastermind for coaches, leaders, healers, & culture-makers called BESPOKE that helps you build a thriving business that makes money AND meaning⁠
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link in profile @kelly.diels to learn more
I always feel a bit weird about these 'last-call' posts.⁠⁠
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Please know this isn't 'fake scarcity' or fake pressure to get you to sign up (I wholeheartedly OPPOSE those tactics). ⁠⁠
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Instead, this is a real deadline: ⁠⁠
the first live group call for We Are The Culture Makers 2024 is TOMORROW (Jan 25)...⁠⁠
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...so if you've been thinking you want to join, this is your loving reminder that today is the day :)⁠⁠
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Here's what you get in We Are The Culture Makers 2024:⁠⁠
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🔥 Learn my self-coaching tool for getting out of shame and into your power -- on the spot, wherever you are⁠⁠
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🔥Monthly group-coaching calls⁠ -- drop in at either 9am PST or 4pm PST (or both!) on the 3rd Thursday of each month⁠
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🔥3 video lessons each month on how to create new realities for yourself (and all of us!) around fraught issues like Power, Time, Money, Body, Likeability, Care, Work, Leadership and more⁠⁠
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🔥Regular Co-Working Sessions⁠ so you have time set aside in your schedule to watch your course lessons or work on projects that truly matter to you⁠⁠
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🔥Monthly Guided Meditation sessions to calm your central nervous system and bolster your spirit, taught by yoga breathing & meditation teacher Ntathu Allen⁠ (Find Ntathu at https://www.yogainspires.co.uk and @yogainspiresyou⁠)⁠⁠
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All in all, it's a year of radical encouragement meant to help you⁠⁠
(1) unlearn the social conditioning keeping us in self-doubt ⁠⁠
(2) learn the power-building habits that can help you rise -- personally, and collectively.⁠⁠
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In other words: this is about getting out of shame and into power.⁠⁠
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If that sounds like a fit for you, I invite you to sign up with the link in bio @kelly.diels -- and thank you!⁠⁠
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love + justice,⁠⁠
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Kelly⁠⁠
My theme for 2024 is BODY OF WORK.⁠
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I'm personally doubling down on putting out my work in a bigger, more potent and more coherent way.⁠
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If you're also going all-in expanding your reach and platform this year -- and building out your body of work -- and would like my eyes and feedback on what you've already built, I'm offering PLATFORM AUDITS this month.⁠
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I use a 40-point framework to assess your website and social channels. ⁠
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I review:⁠
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⚡️Whether or not it is clear, from the outside looking in, who your ideal client is⁠
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⚡️If your positioning aligns with your ideal client's needs and the way they like to work and buy (if not, I give very practical, do-able suggestions for what to do and say, instead)⁠
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⚡️Your messaging & copy and what you can do to make it even more clear and compelling to your right client⁠
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⚡️Your visuals, social channels and social profile -- what's working, what's not⁠
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⚡️What you can do on your About page to inspire trust⁠
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⚡️What you can do on your website (and social) to convert more readers into subscribers⁠
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⚡️Your offers and sales pages -- are they on point for your client? What might need to change to invite more sales?⁠
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⚡️Your job title, differentiators, and unique value proposition and provide suggestions for how to make them even more potent⁠
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⚡️Any places the Female Lifestyle Empowerment Brand might be sneaking in :)⁠
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After that, I send you a loom video and walk you through everything I see on your site and socials and what you might want to do to make your platform even more powerful.⁠
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This audit is $300 USD and I complete it within 10 business days (usually, a lot faster than that).⁠
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It's specifically designed for people building online, traffic-based businesses, selling 1:1 services and/or courses.⁠
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If this audit sounds like the right way to start your year, I encourage you to check it out using the link in bio @kelly.diels -- and thank you!⁠
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love + justice,⁠
Kelly⁠
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PS The audit is here https://kellydiels.thrivecart.com/audit/
I want you to win.⁠
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That's it. That's the post. ⁠
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 #WinAndHelpWin⁠
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love + justice,⁠
Kelly⁠
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photo by @daniellecohenphotography