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Business Tip for Culture Makers #626: Reconsider Your Payment Plans because Charging Extra for Payment Plans Can Be Exploitative
I’m looking around at our empowerment spaces at the payment plans being offered and I’m seeing some arguably predatory practices.
the link between our buying habits and our vote
Likability, authority. Marketing designed to automatically trigger particular behaviours has political consequences: we get in the habit of obeying.
Liking Someone Can Be Terrible Information
When someone is trying to get us to like them and they have a commercial interest vested in us liking them, you need more information before proceeding.
Business Tip for Culture Makers #527: Pledge to Only Speak at Events/Podcasts that are SUBSTANTIALLY Inclusive
Women with other dominant identities – white, cis, straight, able-bodied, thin – can leverage their privilege, power, and platforms to make new norms.
on the abuse of reciprocity and women
When it comes to reciprocity, a justice lever, some of us activate the need to reciprocate in order to disproportionately advantage ourselves over others.
On the ‘Mental Triggers’ of Online Marketing, The Female Lifestyle Empowerment Brand, Assessing Who Deserves Your Money, and Why We Should Be Skeptical of Makeover Stories
Want to know if someone is trying, by design, to construct an authoritarian dynamic to “mentally trigger” you to buy from them? Look for makeover stories.
Pursuing Work-Life Balance Preserves the Status Quo
Women are not failing to lean in and we’re not failing at work-life balance; work and life – which is to say, our society – are failing us.
Not Every Man is a Patriarch. Not Every Patriarch is a Man.
The Female Lifestyle Empowerment Brand is about a few people learning how to switch positions in the existing hierarchy: that hierarchy is white patriarchy.
Women Are Not a Problem to Be Fixed
The self-improvement industry is often about correcting the fundamental problem our culture has with us: that we are women.That we are a problem to be fixed
The Female Lifestyle Empowerment Brand: We Can Do Better
The Female Lifestyle Empowerment Brand is a problematic ideology of ideal femininity sold to us by the entrepreneurs and leaders we most trust, and hire.
Culture Making (aka Thought Leadership) Means Speaking *Their* Language
Culture Makers and Thought Leaders have a Language Dilemma and it is getting in the way of our work in the world.
Here`s the invisible barrier in our IP & thought leadership:
We are practitioners. We are in mastery. We are in love with our subject matter.
And so we speak Expert.
We speak Nerd.
We forget how to speak People.
And if there`s not a bridge between those two languages, our people won`t be able to hear us, find us or understand that we`ve got things that will help.
Because we`re speaking a different language.
And so we need to understand what the person --who we want to influence or who wants to learn from us-- wants, in their own words.
We need to understand what THEY think the problem is (especially if we`ve come to a different conclusion).
We need to understand what it is they`re trying to learn.
We need to know what`s going on in their life.
We need to know the words that fall out of their mouth and then start using them, ourselves.
We need to know intimately and forensically the person we`re trying to influence or who wants to be influenced by our systems of thought.
And when we`re over here in love with our subject matter, we don`t speak that language anymore.
We speak Expert.
We have to remember how to speak People.
#BridgeTheLanguageGap #ThoughtLeadership #ThoughtLeader #SpeakTheirLanguage #IP #IntellectualProperty #MeaningfulWork #BodyOfWork #WeAreTheCultureMakers
#CultureMakersLanguageDilemma #Externalize #GetYourIdeasOutOfYourHeadAndIntoTheWorld #PutTheThoughtsBackInThoughtLeadership
Jun 10
Most of the people doing the *real* thought leadership work -
the ones in the mix with us, developing new practices, processes, ideas, solutions and challenging industry norms --
would cringe at the idea of calling themselves a thought leader.
Because the dominant narrative around `thought leadership` is about positioning, posturing and clout-chasing.
But that, IMHO, is fake thought leadership. That`s about manufacturing authority rather than earning it with a robust, methodologized, coherent body of work.
(No wonder we cringe.)
True thought leadership -- culture making! -- is about so much more than just standing on a stage or topping Google searches.
True thought leadership is about externalizing your ideas into a meaningful, systematic body of work.
Let`s get our ideas out of heads and into the world --
And let`s put the thoughts back in thought leadership.
#ThoughtLeadership #Externalize #MeaningfulWork #BuildYourBodyOfWork #WeAreTheCultureMakers #FakeThoughtLeader
Jun 9
