Blog

KELLY COLLAGE_Blog

Welcome to

My Blog

popular

Home

We Are The Culture Makers

What’s a Culture Maker? You don’t have to have a fancy title or an artsy career to be a culture-maker (but you can if you want to!). When you get brave and go first and...

Start Here

KD - FLEB 10 Day Challenge Feature Images 10-11 V01-03

What is Female Lifestyle Empowerment Brand? ⁠(FLEB)⁠

Pop art vintage comic. A woman with a poster and place for text. Girl in retro style. Advertising

The Female Lifestyle Empowerment Brand. An introduction.

Recent

FLEB Marketing Tactic #7 Re-enforces Gender Binary & Patriarchy

Branding that reinforces the divine feminine/divine masculine gender binary isn’t “empowering”. It’s patriarchy, gender erasure, and it’s violent.

Read More

FLEB Marketing Tactic #6 Relentless Positivity and Conflict Avoidance

Social media profiles & FB groups that promote relentless positivity & conflict avoidance as marketing tactics reinforce unjust social norms.

Read More

FLEB Marketing Tactic #5 Weaponized White Femininity

Leveraging white supremacist beauty norms to create relationship, reputation, reach and revenue is weaponinizing white femininity for profit.

Read More

FLEB Marketing Tactic #4 Predatory Payment Plans

There’s nothing empowering about a 30% finance fee for the people least able to afford your rates.⁠ Predatory payment plans are financial injustice.⁠⠀

Read More

FLEB Marketing Tactic #3 Male Approval

Leveraging or displaying proximity to male power reinforces the patriarchal norm that only grants some women power & social approval.

Read More

FLEB Marketing Tactic #2 Fake Scarcity

Using false scarcity is an unjust marketing tactic that subconsciously-triggers buying decisions borne out of deeply coded human fears for survival.⁠⠀

Read More

FLEB Marketing Tactic #1 Fake Authority

Instead of signalling privilege to manufacture (fake) authority, lead with your ideas. Your client outcomes. Your lineage. Your cultural analysis.

Read More

What is Female Lifestyle Empowerment Brand? ⁠(FLEB)⁠

The Female Lifestyle Empowerment Brand is what our culture insists women embody AND a business blueprint that leverages privilege to create authority.

Read More

Business Tip for Culture Makers 611: Stop Charging Extra for Payment Plans and Do This Instead

In this Business Tip for Culture Makers, you’ll learn that building consent into your email marketing is a culture making power move that is also good for business.

Read More

Business Tip for Culture Makers #521: Refresh Consent with a Pre-Launch Email

In this Business tip for Culture Makers, you’ll learn that building consent into your email marketing is a culture making power move that is also good for business.

Read More

Every week, I send you a

Sunday Love Letter

I write them so that…

  1. You remember your culture-making power
  2. You have the inspiration + tools you need to grow a future in which we all flourish
Are you in?

This error message is only visible to WordPress admins
There has been a problem with your Instagram Feed.

This error message is only visible to WordPress admins
There has been a problem with your Instagram Feed.