The Female Lifestyle Empowerment Brand
Through their books, coaching institutes, classes, and workshops, men’s rights activists have trained MANY women’s life coaches and “empowerment” leaders.
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This photo makes me smile. Admittedly, talking with my hands is perhaps not the most effective way to communicate on the radio.
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Graffiti awesomeness by Banksy. Looks like we are all circling around the same phenomenon, trying to figure it out…and maybe change it.
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“Prettiness is not a rent you pay for occupying a space marked female” – Erin McKean. A note on checking our sources, and citations as culture making moves.
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I dislike “meet them where they’re at” marketing advice. It feels like contempt for the audience. Let’s assume our customers and readers are smart and brave
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In conventional online marketing, we’re taught to “manufacture” authority with a makeover story. Why? So that people will obey our authority and buy.
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Our challenge is to develop that well of images while avoiding conventional, performative beauty-signalling that props up existing oppressive narratives.
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As soon as I get that “oh my god, I recognize myself in this” feeling, I get to work unlearning that previously-invisible, culturally conditioned habit.
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When I was first starting out online, I witnessed an influential woman using her platform to boost the signals of others and invest in her community.
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Perfectionism a form of internalized violence and it keeps us small. Press go before your post or copy is perfect because it will never be perfect.
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