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Bring Something New to the World

#WeAreTheCultureMakers

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Kelly Diels

Cultural Analysis & Thought Leadership

I work at the intersection of culture, leadership and meaningful work.

In other words: our capacity to shape the world around us.

The research & frameworks I've developed over the last 15 years teach you how to your ideas out of your head and into the world  faster (and better) than you ever thought possible...

...so you can grow a robust body of work that brings something new to the world.

Because We Are The Culture Makers.

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Optics, schmoptics.

This is about what we build

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How to Get Your Thoughts Out of Your Head and Into the World Faster and Better than You Ever Thought Possible (in only 90 minutes!)

On-Demand Training

Use the Name It Money Framework to Craft Names for Your Offers, Products & Practices that are so Magnetic, Compelling and Damn Near Irresistible that they Do the Selling for You

On-Demand Training

No More Posting for the Sake of Posting.

Learn a winning formula that turns your social media content into immediate sales from dream clients who want to buy right now...without getting stuck on the content hamster wheel or living on social 24/7.

On-Demand Training

You have a process so let's bring it to the surface and name it so you can explain it -- and SELL IT -- to your dream clients.

10-week Live Group Coaching Program

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Every week, I send you a

Sunday Love Letter

I write them so that…

  1. You remember your life-changing, culture-making power
  2. You have the inspiration + tools you need to bring something new to the world
Are you in?

The REAL problem getting in the way of your revenue breakthrough is not knowing what your client is trying to buy and the exact words that get them thinking HELL YES THIS IS THE ONE, SIGN ME UP.⁠
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And that’s the reason you’re creating content and getting crickets instead of sales and trying all the marketing things but still not generating the revenue your work deserves.⁠
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Here’s how you shift this, fast:⁠
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💰️⚡️🥂Forensically uncover what your client actually wants to buy and then develop precise, irresistible, client-centred language using the *Speak Client so You Get Clients System* that turns your readers into buyers & your offers into REVENUE⁠
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💰️⚡️🥂Systematically name out every step & tool in your method with hell-yes let-me-buy-it-right-now language using the *Name It Money Framework* so that your client knows, at every step, that you’ve got the exact solution they’ve been seeking⁠
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💰️⚡️🥂Stop over-posting random content and start using the exact post/email recipe (the Social Money System Frameworks & Templates) that delivers non-stop sales and then use that winning system, over and over again⁠
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That’s how you make your message so strategic, precise and magnetic that your dream clients sign up on the spot and pay in full *right now* instead of 10 months from now…⁠
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...and you never have to fret about the algorithm again (it was never the problem; it was always the message) while getting more payment notifications.⁠
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This is the work I do with you in my on-demand training, THE MONEY MESSAGING BUNDLE, and in my high-proximity, high-accountability, get-shit-done program, THE MONEY MESSAGING MASTERMIND. ⁠
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(Our first mastermind meeting is TOMORROW Fri October 18 so today’s the day to join!)
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DM me for details
The algorithm is NOT why your clients aren’t buying.⁠
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The algorithm could be obsessed with you and you could buy all the ads in the world but if your message is off, your sales won’t increase no matter how many people see it.⁠
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The REAL problem is that you don’t know what your client is trying to buy and the exact words that get them thinking HELL YES THIS IS THE ONE, SIGN ME UP.⁠
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And that’s the reason you’re creating content and getting crickets instead of sales and trying all the marketing things but still not generating the revenue your work deserves.⁠
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When you KNOW with forensic precision exactly what inspires your clients to buy and dial in your messaging to deliver that and only that, here’s what happens:⁠
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You do NOT need to fret about what the algorithms are doing or how to boost likes and engagement —⁠
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You do NOT need to post every day or several times a day —⁠
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You do NOT need to constantly be thinking up new ideas for content —⁠
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And you also do NOT need a creativity-assassinating Annual Content Calendar (thank goodness!).⁠
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Instead, your message can be so strategic and use such precise language that your dream clients sign up on the spot and pay in full *right now* instead of 10 months from now…⁠
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Listen, I was experiencing ALL of those things.⁠
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But then I combined two of my content frameworks and added some hot new elements and this new system has added pure jet fuel to my sales & revenue.⁠
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I’m adding $2K - $3K a week in ADDITIONAL, NEW revenue from brand-new clients who’ve never bought from me before, and they’re signing up on the spot from my content instead of months or years later.⁠
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My MONEY MESSAGING system & content frameworks speaks to clients so directly that I don’t have to fret about the algorithm (it was never the problem; it was always my message) while also delivering way more payment notifications :)⁠
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This is the work I do in my on-demand training, THE MONEY MESSAGING BUNDLE and in my high-proximity, high-accountability, get-shit-done program, THE MONEY MESSAGING MASTERMIND. ⁠
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(Our first meeting is on Fri October 18 so there’s still time to get in on it!)⁠
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DM me for details.
The problem is NOT that you don't have enough time to create content.

The problem is that you're creating the wrong kind of content so you’re not getting sales, and that's why it feels like a giant waste of time...and if there's no ROI then why would you bother or even enjoy it?!

Having PROVEN content recipes you can quickly default to-- ones that you know actually make money -- is how you STOP waking up in the morning feeling pressured to post but not sure what to post; STOP spending hours writing & designing from scratch; and STOP hearing crickets after you finally do post...

These days I spend less time creating content than I used to AND I enjoy myself a lot more, because I use my precisely designed sales recipes that convert like clockwork...

...and so I make money off every single post & email.

(I calculated my ROI this week, and for every hour I spent creating content, I made +$2,200. And that? Well that I can *always* find time for that AND enjoy myself while I do it.)

But most entrepreneurs do NOT have content sales recipes that they can default to, over and over again, that ALWAYS generate cash.

Here's how you change that up, fast:

* Forensically investigate and uncover what your client actually wants to buy. (A lot of us are so in love with our subject matter that we lose track of what the client actually wants and how to talk to them!). Then take that Client Insight to develop irresistible copy blocks using the *Speak Client so You Get Clients System* that turns your readers into buyers and your offers into REVENUE⁠

* Stop over-posting random content and start using the exact content sales recipes (The Name It Money & Social Money Frameworks & templates) that deliver non-stop sales notifications (ka-ching!).

That’s how you stop having to dredge up the motivation to post, scramble for new ideas, throw spaghetti-at-the-wall, overthink, overpost, spend your life on IG or be tethered to your laptop sending emails ‘til you drop…

…and start turning your content into cash. CONSISTENTLY.

This is the work I do in my Name It Money and Social Money programs, and my high-proximity space, The Money Messaging MASTERMIND (starts 10/14). DM for details.