Female Lifestyle Empowerment Brand

KELLY COLLAGE_Female Empowerment Brand

The Female Lifestyle

Empowerment Brand

(It's not a good thing.)

This page includes my definition of The Female Lifestyle Empowerment Brand + all my essays and blog posts explaining why it’s bad for women, our businesses and our culture.

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Definition:

A "perfect woman" archetype must comply with and embody in order to be deserving of rights and resources

AND

A marketing strategy that leverages social status and white privilege to create authority over other women.

KD – Square Images-07
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In Our Culture

Every Woman Is a Brand

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Start here

Pop art vintage comic. A woman with a poster and place for text. Girl in retro style. Advertising

The Female Lifestyle Empowerment Brand. An introduction.

Somewhere, on the edge of consciousness, there is what I call a mythical norm, which each one of us within our hearts knows “that is not me.” In America, this norm is usually defined as white, thin, male, young, heterosexual, Christian, and financially secure. -...

Featured posts

Ixtapa, Mexico + John Rawls + No Pedi. Unthinkable now, right?

#tbt Toes in the Sand but NO PEDI. Also, The Beauty Myth then and now.

cartoon of 1950s man in suit with his feet propped up on table saying "it's not my problem" about the so-called "feminist pendulum"

Feminism, Femininity and The Swinging Pendulum. A Question for You.

The Context for The Female Lifestyle Empowerment Brrand

Not Enough Compensation in the World

The Female Lifestyle Empowerment Brand: We Can Do Better

What is The Female Lifestyle Empowerment Brand and 'empowermyth'? It’s go-go entrepreneur-ism without the caveat that most women entrepreneurs start micro-businesses which generate subsistence-level revenues rather than untrammeled abundance. It’s yoga ...

March 25 2016

#tbt Toes in the Sand but NO PEDI. Also, The Beauty Myth then and now.

Ixtapa, Mexico + John Rawls + No Pedi. Unthinkable now, right? It was the 90s - before Instagram, before I even had a cell phone. ...

A Quick Note About Ambition and Women

There's a very telling Quaker saying that goes like this: That friend speaks my mind. That's what this note it is. A nod to Lianne Raymond, a ...

March 23 2016

Why I’m Writing About The Female Lifestyle Empowerment Brand

I. This sketch is part of my series on The Female Lifestyle Empowerment Brand. (It starts here.) The reason I'm researching and writing these essays ...

Five Egregious Internet Marketing No-Nos

Overall: consciously refuse to perpetuate or replicate in your marketing and sales funnels the authoritarian, predatory, oppressive and abusive dynamics you want to disrupt in ...
cartoon of 1950s man in suit with his feet propped up on table saying "it's not my problem" about the so-called "feminist pendulum"

February 11 2016

Feminism, Femininity and The Swinging Pendulum. A Question for You.

AKA Blame Feminism    This essay is part 3 of my work on The Female Lifestyle Empowerment Brand.  Part 1 is an intro/definition of The Female ...
The Context for The Female Lifestyle Empowerment Brrand

January 25 2016

Not Enough Compensation in the World

A Rather Long Note on the Cultural Context of  The Female Lifestyle Empowerment Brand AKA part 2 We were at an elaborate, joyous, celebratory meal. One ...

January 4 2016

The Female Lifestyle Empowerment Brand. An introduction.

Somewhere, on the edge of consciousness, there is what I call a mythical norm, which each one of us within our hearts knows “that is ...

November 27 2015

Care is a 4-letter word. So is help.

This week I asked a question of my Twitter and Facebook peeps: Do you feel pressure to be upbeat and positive? There were so many answers: ...

Every week, I send you a

Sunday Love Letter

I write them so that…

  1. You remember your life-changing, culture-making power
  2. You have the inspiration + tools you need to bring something new to the world
Are you in?

Yes you’ve got to get your ideas out here, where they can be influential; but no, you don’t have to dilute them. In fact, it’s critical that you do NOT play to the center.

Related: if it’s time for you find a repeatable system for getting your ideas out of your head and into the world, I invite you to check out Externalize.  Comment IDEAS 👇to get the details💡🌍⚡️
The swirl of unfinished projects is toxic. It can stall you out.

Here’s one practical way to interrupt that cycle…

Share this quick lesson with someone whose ideas and work are ones we NEED in the world💡🌍⚡️⚡️
This is Darling.

Darling has a brilliant system for getting shit done.

It is me. 
I am her system.

I am her 
⚡️Cook
⚡️Chauffeur
⚡️Personal Shopper
⚡️Maid
⚡️Nurse
⚡️Sugar-mama
⚡️Teeth-brusher
⚡️And on-demand personal Entertainment system

RELATED:

“When I have time”
is also a system…

…it’s just A TERRIBLE ONE.

If it matters to you, 
If you have NOT been making explicit time to do it —

(Hello writers, thought leaders and entrepreneurs: I’m talking to you)

— then please go now and schedule it on your calendar as a recurring appointment.

No one else can have that time. Ever.

It is your time to DO THAT THING
and that thing only.

DO NOT BE THE SYSTEM
That other people use
To externalize their ideas
And realize their dreams
***At the expense of your own***

BE YOUR OWN SUCCESS SYSTEM

#ExternalizeYourIdeas 

So if it’s time for you to rock a new system
(One that works)
For getting your ideas out of your head
and into the world
faster and better than you ever imagined possible…
I can teach you my EXTERNALIZE system
In less than 90 minutes ($99)

Comment DARLING and I’ll send you the deets

And ssh don’t wake her up
New blog post and it is delicious.

I used my Externalize workflow and got it out of my head and into THREE forms of content, ridiculously fast.

And it is good. I read it to my son, August, and he LOVES it. HIGHEST PRAISE EVER.

Link in bio to check out Externalize. It’s a game changer.